The Enroller of a Member gets credit for the Member's first purchase as well as any advancements in Rank the new Member makes. The Enroller for a new member is whomever has provided him or her with a Gift Card or otherwise referred the new Member to Purium. The Enroller gets to use the new Member for the "Personally Enrolled Active Associate" requirement for Rank. The relationships between Enroller and enrolled are tracked in the Enroller Tree.